Not Your Average Branding Agency


Founded in 2015 by Connie Chi, The Chi Group focuses on humanizing brands in today’s competitive landscape. We work with brands looking for unique ways to increase awareness through out-of-the-box strategies, collaborations, and experiences that help drive your brand’s market share and revenue.


Branding has evolved into a cohesive and collective practice of connecting with customers. The Chi Group understands how to help your brand leverage awareness to create engagement. Even though we focus on humanizing brands we can also do the things other branding agencies do too. You'll also get one-on-one attention from us. 

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Connie Chi

Founder & CEO


Connie's not just the brains behind our agency, she also hosts a podcast called, The Brand Academy Podcast where she dishes out her secrets on marketing and branding acquired over 17+ years (that's a really long time)

Personal Motto: Life's boring if you always follow the rules

Her Secret Success Weapons: She's trilingual and Vegan