When Your Brand's Sales & Marketing Collide

When Your Brand's Sales & Marketing Collide

Brands are made because of the team you have in place. But what happens when your teams collide? Too often brands face challenges within between sales and marketing. Two of the most crucial pieces any brand needs to stay alive.

Sales think marketing doesn't do anything other than dictating what should be done. Marketing thinks the sales department are glorified rogue operatives that just run amuck.

Is Pinterest Making a Comeback?

Is Pinterest Making a Comeback?

Don’t sleep on Pinterest because it has been a rising star lately. Brands are paying attention and even adding Pinterest into their social marketing strategy. The platform allows visual social sharing and has been a favorite for the transformational consumer. That customer that’s looking to better their life whether in health and wellness, finance, or DIY project ideas.